Top 5 Beauty Retail Apps on Android in the Middle East - Q1 2025

In the first quarter of 2025, the top beauty retail applications on Android in the Middle East showed varied performance trends. Here’s a closer look at each app’s activity, based on data from Sensor Tower.

Nice One | نايس ون experienced significant fluctuations in weekly downloads, beginning the quarter with around 9.3K and peaking at 31.5K in early March. However, downloads decreased to 5.8K by the end of the quarter. Weekly active users also saw a notable increase, reaching a high of approximately 253K in late February before declining to 168K by quarter's end.

دخون الإماراتية showed a more stable download trend, with weekly downloads peaking at 7.1K in early March. Despite some fluctuations, the app maintained a steady presence throughout the quarter.

Almajed 4 Oud saw a gradual increase in downloads, reaching a peak of 5.6K in late March. Active users also grew steadily, hitting a high of 11.7K mid-March before tapering off slightly.

Golden Scent قولدن سنت had a more varied download pattern, with a notable increase to 6.4K in mid-March. Active users showed consistent growth, peaking at 43.7K by the end of March.

Sephora KSA: Beauty & Makeup experienced a significant drop in downloads after an initial peak of 8.3K at the start of the quarter. Active users followed a similar pattern, decreasing from 10.5K to 3.8K by the end of March.

These insights provide a snapshot of the dynamic beauty retail app landscape in the Middle East, with more detailed analytics available through Sensor Tower.